It was recorded to promote the Polish-language version of the 2017 animated feature film, Smurfs: The Lost Village.

[4][5] A music video for "Blue Vibes", released on 17 March 2017, was directed by Konrad Aksinowicz.

[6] Wiwibloggs' Chris Halpin wrote that the song "doesn't really stray too far out of Margaret's latest offerings.

It's a grown up track that suits Margaret's vocal and doesn't sacrifice to fit a PR campaign, but is merely enhanced by it.

"[7] Mike Wass of Idolator believed that "this ridiculous euro-pop anthem is even catchier" than "I'm a Lady" by Meghan Trainor, a track also recorded for Smurfs: The Lost Village.