It is popular with tourists visiting the nearby city of Puerto Vallarta due to its beaches.
The village is located on both sides of the Horcones River, which ends its journey from the Sierra Madre Occidental here.
In addition, the road to Boca de Tomatlán on Mexican Federal Highway 200 also offers views of Los Arcos National Marine Park.
People mainly come to this area to see the wildlife as well, with whale watching tours being offered from November to March.
Parrots, egrets, herons, pelicans, hummingbirds, seagulls, and frigatebirds all frequent the area, making it a popular place for birdwatching.