Borivoje "Bora" Kostić (Serbian Cyrillic: Бopивoje "Бора" Kocтић, pronounced [kôstitɕ, kǒ-]; 14 June 1930 – 10 January 2011) was a Serbian footballer.

Normally a prolific left winger, Kostić is regarded as one of the finest Yugoslav players of his generation and was well known for his powerful shot and free kick ability.

He was part of the Yugoslav squad that won gold at the 1960 Summer Olympics.

He earned 33 caps and 26 goals for the Yugoslavia national football team,[2] and participated in the 1960 European Nations' Cup.

[3] Kostić was no less prolific at the club level with Red Star Belgrade, for whom he remains to this day the all-time leading marksman with 158 league strikes.