In 2009, World Wrestling Entertainment (WWE) held a pay-per-view (PPV) titled Bragging Rights.

[3][4][5][6] A second Bragging Rights event was scheduled to be held on October 24, 2010, at the Target Center in Minneapolis, Minnesota.

[10] Following that, SmackDown also held qualification matches adding Rey Mysterio, Jack Swagger, Alberto Del Rio, Kofi Kingston, and the recently traded Edge.

[12][13] The main rivalry from Raw involved the WWE Champion Randy Orton against Nexus leader Wade Barrett in a match for Orton's WWE Championship which included newly inducted Nexus member John Cena in Barrett's corner.

On the October 18 episode of Raw, Bryan challenged Ziggler to an interpromotional match at Bragging Rights.

Michelle McCool and Layla were the self professed "Co-Divas Champions" heading into the event, where one of them would face challenger Natalya.

It was announced on the October 22 episode of SmackDown that Layla would be the one to face Natalya at Bragging Rights, with the Divas Championship on the line.

The two traded moves and near falls until Bryan forced Ziggler to submit to his LeBell Lock hold (an omoplata crossface).

Wade Barrett announced that David Otunga and John Cena were to face champions Cody Rhodes and Drew McIntyre.

The match ended when Goldust was distracted by Maryse and Aksana fighting outside the ring, and pinned by DiBiase.

The match started with both men brawling on the entrance ramp, at ringside, and into the audience, before they entered the ring.

Kane took control after using a steel chair, and dragged The Undertaker out of the ring and up to the burial site, located at the side of the entrance ramp.

[17] This was Undertaker's last pay-per-view match outside of WrestleMania, until 2015's SummerSlam, and ended his status as a full-time wrestler.

Mysterio quickly pinned Punk and Jackson, leaving The Miz as the only wrestler remaining on Team Raw.

[17] The seventh and final contest of the night was for the WWE Championship between champion Randy Orton and challenger Wade Barrett, who was accompanied by John Cena.

After Undertaker entered the ring, Triple H also returned that night and confronted him, where the two engaged in a non-verbal stare-down before looking at the WrestleMania XXVII sign, signaling a challenge between the two at the event which was later confirmed four days later on WWE's official website.

[21] After defeating The Undertaker, Kane set up a "funeral service" for his half-brother on the October 29 episode of SmackDown, but was interrupted by Rey Mysterio, Alberto Del Rio and Edge who wanted to have a shot at the World Heavyweight Championship.

Edge defeated Mysterio and Del Rio in a Triple Threat Match to become the number one contender to face Kane for the World Heavyweight Championship at Survivor Series.