The channel launched as "Player" on March 2, 2006,[1] being a spin-off to a block that previously aired late-at-night on Challenge.

[2] Unlike the block, the channel functioned as a sister to Bravo rather than that of Challenge due to them both heavily focusing on programming aimed at a male audience.

In addition to the already existing gambling-related programming the block offered, the channel also aired sporting programmes, including exclusive coverage of the FIA GT Championship and a limited amount of Serie A matches under the production of its sister channel Bravo.

[3] Bravo 2 kept some of the programming that Player offered, and included programmes from the main channel to the schedule, including The Unit, Street Crime UK, Police Beat, Blues and Twos, The Real Miami Vice, World's Wildest Police Videos, World's Most Amazing Videos, Cops and Superstars, Booze Britain, and The Real Football Factories.

[5] Bravo's original contract for TNA Wrestling Programming was an 18-month contract and was distributed by RDA TV, and the deal was extended on 1 July 2008 for another 18 months which was once again negotiated by RDA TV.