[6] [8] Frons gained media attention in 1989 when he made a guest appearance in an episode of Santa Barbara, playing the role of God in a dream of character Mason Capwell (Lane Davies).
In June 2003, Frons announced the cancellation of the ABC soap opera Port Charles (which was a spinoff of General Hospital) after six years because of low ratings.
Shortly after the cancellation was announced, several ABC affiliates, including New York network flagship WABC-TV, reached a deal with Buena Vista Television to carry Millionaire, which had moved from primetime to broadcast syndication one year earlier.
According to Lucci, Frons told the cast and crew in December 2009 that in order to save All My Children, it was vital that the show relocate to Los Angeles from New York, with all players taking pay cuts.
Many left friends and family and sold or rented their East Coast homes in a downward market, resulting in great economic loss.
"[23] In addition to the statement from Nuzzi, the show was given a budget to support upcoming storylines, and Lorraine Broderick was given a new multi-year contract as head writer of All My Children.
[26] This announcement came the day after Frons terminated General Hospital executive producer Jill Farren Phelps and demoted head writer Garin Wolf.