The song was released in North America on 28 September 1999, shortly before their television show Miami 7 became popular in the United States.

[2] "Bring It All Back" is notable for being the only S Club 7 single on which all four female members share lead vocals.

"So Right" features in the sixth episode of Miami 7, and as a bonus track on the Japanese version of the band's debut album, and is an up-tempo R&B number.

"Hello Friend", a ballad duet between O'Meara and Lee with additional backing vocals, was one of only three songs from the band's debut album era not performed during Miami 7, alongside "Our Time Has Come" and "Friday Night".

Music Week selected the single as "Recommended" ahead of its release, saying "It's a tough week on the release front, but this could be the debut of the year so far ... manager Simon Fuller and Polydor boss Lucian Grainge have turned to a trio of proven songwriters - among them Spice Girls contributor Eliot Kennedy - to produce this fun-filled, uptempo pop outing.

This version of the video was shown for the first time on the British music chart show Top of the Pops on 30 April 1999, with S Club 7 introducing it following a short interview with Jamie Theakston.

[6] The second video was recorded for use in the United States, and features scenes of the band performing the song in an American trailer park (recorded during the filming of the band's TV special Boyfriends and Birthdays), as well as in a courtroom, scenes taken from episode 10 of Miami 7, "Court in the Act".