The building is best known for its Banksy mural and as the filming location where Harold Lloyd scaled and dangled from a clock in Safety Last!.

According to the United States Department of the Interior, the architect is unknown,[1] while other sources cite the architect as an employee of Milwaukee Building Company[6]/Meyer and Holler[7] and even more sources cite Meyer and Holler directly.

They then renovated the building and turned it into Tarantino's jewelry company headquarters, dubbed the Sparkle Factory.

[14] In 2014, the building was awarded $103,940 ($133,775 in 2023) through the Bringing Back Broadway initiative to spotlight its façade columns and outline its architectural crown.

[1] The rooftop of the Broadway Leasehold Building was where Harold Lloyd scaling and dangling from the arms of a clock in Safety Last!