[3] The song is the band's first release since switching record labels from Universal Republic to BMG in 2016 for more artistic control over their music.

Lyrically, the song, along with its respective album, are related to the band still being together and functioning well as a unit for over twenty years.

But I've also learnt over the years that, for me, being transparent, even to the point of embarrassment sometimes, is so much better than holding it inside and extending that pain longer than you need to.

[13][14] The clip follows the band as they "audition" different directors to make their new music video, only to settle on Sully Erna's "cousin from Italy," Salvatore Pasquale.

[16][17] Upon its release, "Bulletproof" entered multiple charts, including the Billboard Mainstream Rock Songs.

[20] When asked about the single's chart performance, Sully Erna admitted that, despite "Bulletproof" being "the most commercial song on the record", he was still pleased to see the fans embrace it.