Candice Farmer (born c. 1970)[1] is an underwater fashion and beauty photographer,[2] based in Uckfield, England.
Farmer has worked commercially for British Airways[4][5] and provided fashion stills for a PBS documentary on "How Art Made the World".
[6] She also worked for the department store Harrods, the skin cream brand Nivea, the supermarket chain Sainsbury's, the British retailer W H Smith, the British retailer FHM, and the fashion magazines Cosmopolitan, GQ, Harper’s & Queen, Vogue, Elle and Marie Claire.
As part of her campaign she has created a series of celebrity photographs to highlight the cause,[7] including as models Keira Knightley,[8] Kelly Brook,[9] Sir Nick Faldo, Nicko McBrain and Tamzin Outhwaite.
Supporters also include Janet Jackson, Jay Kay, Will Smith, Ellen Whitaker, Bear Grylls, and Zac Efron.