Cecil Alec Mace

The British psychologist Charles Samuel Myers, who started the first experimental psychology laboratory in Cambridge, was another mentor.

At Cambridge Mace became a pacifist and as a conscientious objector during World War I, spent time at Wormwood Scrubs and Dartmoor.

He worked under the direction of Professor Beatrice Edgell, the first woman President of the British Psychological Society.

During World War II, Mace was appointed a Head of Psychology at King's College, London.

[3] Mace's work on Incentives: Some Experimental Studies (1935) discredited the notion that workers are primarily incentivized by money.