Founded in 1994 by Dave Maraj, a former rally driver from Trinidad, as the motorsport wing of the Champion Motors car dealership, the team has campaigned various Porsches and Audis in North American road racing series.

Champion Racing's extensive record includes a win at the prestigious 24 Hours of Le Mans in 2005, and 5 straight American Le Mans Series LMP1 championships, 2 as a private team and 3 as a factory team under the name Audi Sport North America.

Champion entered their first race at the 1993 12 Hours of Sebring, finishing 21st overall and 7th in the Invitational GT class with a Porsche 911 Carrera 2 driven by Justin Bell, Mike Peters, and Oliver Kuttner.

After an accident put them out a Daytona, Hans-Joachim Stuck and Bill Adam finished 2nd in the GTS-1 class at Sebring.

In fact, this livery was used on all Champion Racing entered cars, except for the special Stars & Stripes variation, using the blue and read colors of the American flag only, as tribute to the victims of the September 11 attacks.

In 1997 Champion scaled back to a one car team, taking over the reins of the #74 Porsche with Stuck, Adam, and Thierry Boutsen finishing 2nd in class at the 1997 Daytona 24 Hours.

The team also competed in three PSCR races; Boutsen, Bob Wollek, and Andy Pilgrim finished 2nd in GT1 and 3rd overall at the 12 Hours of Sebring, Boutsen and Wollek won the GT1 class at Road Atlanta in June (3rd overall), and Boutsen, Wollek and Ralf Kelleners won the GT1 class at the inaugural Petit Le Mans, finishing 3rd overall, earning an automatic entry to the 1999 24 Hours of Le Mans.

The team spent most of the season developing the car, with the aim of a high finish at the 2001 24 Hours of Daytona.

[1] For 2002, the team continued to compete with their Audi R8 in the full American Le Mans Series season.

After a second-place finish at the season opening 12 Hours of Sebring, the team went on to claim 4 overall victories including a win at Petit Le Mans.

Rule changes by the ACO made LMP2 cars the ability to compete for overall victories, particularly at the smaller, tighter tracks on the ALMS schedule.

At the end of the season, Champion Racing claimed their 5th straight LMP1 team and drivers championship title.

[12][13] At the end of the 2008 season, Audi announced its withdrawal from the American Le Mans Series, citing economic pressures.