Themed on Introducing FDI and Going Global, CIFIT features a focus upon nationality and internationality, upon investment negotiation and investment policy promotion, upon coordinated development of national and regional economy, and upon economic and trade exchanges across the Taiwan Strait.

[1] The trade show is held annually on September 8–11 in the southern coastal city of Xiamen, Fujian on mainland China.

"Going Global": Showcase investment environment, image, policies and business opportunities of all over the world, guide Chinese enterprises to invest overseas in a positive manner.

[3] CIFIT started out as the Fujian Fair for International Investment & Trade (FFIIT).

[4] Then came the Ministry of Foreign Trade and Economic Cooperation (Moftec) of the People's Republic of China who saw the opportunity to expand this trade show to include marketing the rest of China for foreign direct investment.