In December 2018, Bounty Agro Ventures the company behind the roast chicken brand Chooks-to-Go, announced that it would be helping establish a 3-on-3 basketball league to be organized by the Samahang Basketbol ng Pilipinas.

The organization of a 3x3 league would enable the Philippines to participate in FIBA 3x3 World Tour to accumulate points to qualify for the 3x3 event in the Olympics.

The pre-season game was set to commence on January 14, 2019, at the Ynares Sports Arena in Pasig, Metro Manila[2] and the President's Cup, the first conference of the inaugural season was held which consisted of six legs, including a grand final leg.

The league attained professional status in July 2020, when it received approval from the Games and Amusement Board.

[11] For the 2020–21 season, BEAM TV will broadcast the entirety of the upcoming Chooks-to-Go Pilipinas 3x3 President's Cup.