In the 1990 provincial election, Ward lost his seat to NDP candidate Don Abel by a mere 88 votes.
[6] During the campaign, Ward was targeted by a group of local lawyers who opposed the Peterson government's no-fault auto insurance program.
He attempted to return to the legislature in the 1995 election, but lost to Progressive Conservative candidate Toni Skarica by over 10,000 votes.
After leaving politics, Ward became Vice-President of Strategic Planning and Communications for Canada's Research-based Pharmaceutical Companies.
He now runs Ward Health Strategies, a consulting firm based in Toronto and Washington, D.C.[8] He has provided briefings to legislators in several American states on behalf of the Pharmaceutical Research and Manufacturers of America.