CinemaSins

[6] The two began to preview new Friday releases the prior Thursday after the theater closed, and would criticize and crack jokes during the early showing.

In addition to writing articles for ReelSEO, Scott founded the Internet marketing firm The Viral Orchard, and Atkinson wrote for his movie review blog.

[8] On December 11, 2012, after a few unsuccessful channel attempts, they released "Everything Wrong With The Amazing Spider-Man In 2 Minutes Or Less," which garnered over 250,000 views in the first week partly due to a BuzzFeed post.

[21] CinemaSins was launched on December 11, 2012 on YouTube, and uploaded their first two-minute long video titled "Everything Wrong With The Amazing Spider-Man" by Jeremy Scott.

CinemaSins' main video series, Everything Wrong With..., explores complaints about a film's writing, acting, direction, production values, deus ex machina examples, clichés, instances that defy logic and physics, factual errors, poor visual effects, derivative premises and other content that they deem "sins.

[a][b] CinemaSins has been known to show great disdain for certain directors, such as Michael Bay, Roland Emmerich, McG, Joel Schumacher, Zack Snyder and M. Night Shyamalan.

Frequently, the first sin listed is the total length of the logo sequences of the various production companies involved in the film, usually lampooning them as being too long.

Some videos feature a "bonus round", in which additional sins are added (removed, in the case of Deadpool and Deadpool 2) to the count for repetitive occurrences in the film[d][e][3][24][25][26] The sin count rarely reflects the reviewer's relative overall opinion of the film,[11] so their true opinion is usually made clear in the video descriptions.

Certain stock criticisms are used as running gags, a number of which are ironic references to certain films, such as someone/something having "gone to the Prometheus School Of Running Away From Things" (used when one or more characters flee from a fast-moving or falling object in a straight line ahead instead of perpendicular to it to avoid the object completely), and "[Insert Character] would be excellent at CinemaSins" (used when a character mentions a would-be sin in a scene that would have already been counted as one by Scott had he said it instead), or "No one will be seated during the..." suggesting that a given scene is excessively boring or drawn out.

At times, they will also advertise other sponsored products like Audible, Nature Box, Crunchyroll, Squarespace and Scott's book The Ables, released on May 1, 2015.

[3] The videos were put on hiatus with the final of the original entries being Scott's cameo in the Nostalgia Critic's review of A Christmas Story 2.

There is also the occasional "MiniPod", where the hosts review recently released high-profile movies, such as Batman v Superman: Dawn of Justice, Rogue One: A Star Wars Story, Get Out and Dunkirk.

In September 2017, Scott, Atkinson and Share appeared at the Wizard World Comic Con in Nashville and taped their first podcast in front of a live audience.

In addition to the regular content consisting of news, rants, recommendations, warnings, and Q&A, some episodes will partially or entirely focus on a theme.

CinemaSins has attracted criticism from several filmmakers, including Rian Johnson (Looper),[37] Damon Lindelof,[38] C. Robert Cargill (Doctor Strange),[39] David F. Sandberg (Shazam!

[37] The filmmakers assert that the channel largely fails as genuine criticism because of its excessive and trivial nitpicking, lack of understanding of the filmmaking process, and its often mean-spirited, reductive nature; as Vogt-Roberts put it, "these guys are just trolling the art form we love and profiting from it while dumbing down the conversation.

[42][43] Jeremy Scott has claimed that the series is not supposed to be entirely serious in terms of criticism and that most of his nitpicks are intended as comedy;[44] in their response on June 7, 2013, Scott uploaded "Everything Wrong With CinemaSins", a self-parodying sins video that pokes fun at filmmakers and commenters who have disliked the channel as well as poking fun at the hosts themselves explaining that their videos are filled with sarcasm.

After both CinemaSins and Screen Junkies received backlash from each other's fans, Scott deleted the video and posted an apology on Twitter the following day.