About 50 ha immediately to the east of the existing town was rezoned to allow mixed housing in 2016.

[3] The Clarks Beach Waterfront Estate development started subsequently in 2019.

Seagrove aerodrome operated near Clarks Beach during World War II.

Stats NZ describes Clarks Beach as a small urban area.

The results were 83.3% European (Pākehā); 19.5% Māori; 7.8% Pasifika; 8.7% Asian; 0.8% Middle Eastern, Latin American and African New Zealanders (MELAA); and 1.9% other, which includes people giving their ethnicity as "New Zealander".