Click analytics is a special type of web analytics that gives attention to clicks (Point-and-click) which constitute the first stage in the conversion funnel.
Click analytics may happen in real-time or "unreal"-time, depending on the type of information sought.
Typically, front-page editors on high-traffic news media sites will want to monitor their pages in real-time, to optimize the content.
Editors, designers and other stakeholders may analyze clicks on a wider time frame to aid them in assessing the performance of written passages, design elements or advertisements etc.
Alternatively, one may institute the assumption that a page view is a result of a click, and therefore log a simulated click that leads to that page view.