ColecoVision is a second-generation home video-game console developed by Coleco and launched in North America in August 1982.

The console offered a closer experience to more powerful arcade video games compared to competitors such as the Atari 2600 and Intellivision.

Coleco had already contemplated shifting focus to their Cabbage Patch Kids success after the costly failure of their Adam computer.

[4] According to Eric Bromley, who led the engineering for the ColecoVision, Greenberg had wanted to get into the programmable home console market with arcade-quality games, but the cost of components had been a limiting factor.

Within ten minutes of reporting this to Greenberg, they had established the working name "ColecoVision" for the console as they began a more thorough design, which the marketing department never was able to surpass.

After a meal with Yamauchi during one day, Bromley excused himself to the restroom and happened upon one of the first Donkey Kong cabinets, which had yet to be released to Western countries.

By mid-1985, Coleco planned to withdraw from the video game market,[18][19] and the ColecoVision was officially discontinued by October.

The company stated that the $70 product allowed users to "enjoy the entire library of exciting ColecoVision video-game cartridges".

On NTSC ColecoVision consoles, all first-party cartridges and most third-party software titles feature a 12.7 second pause before presenting the game select screen.

[28] From its introduction, Coleco touted the ColecoVision's hardware expandability by highlighting the Expansion Module Interface on the front of the unit.

[27] It leveraged the fact that the 2600 used largely off-the-shelf components and was effectively a complete set of 2600 electronics, including a reverse-engineered equivalent of the 2600's sole custom chip, the TIA.

[29] Expansion Module #2 is a driving controller (steering wheel / gas pedal) that comes packaged with the cartridge Turbo.

Expansion Module #3 converts the ColecoVision into the Adam computer, complete with keyboard, digital data pack (DDP) cassette drive, 64 KB RAM, and printer.

A joystick mode switch on the roller controller allows it to be used with all cartridges including WarGames, Omega Race, and Atarisoft's Centipede.

Each controller has a ball-top joystick, four finger triggered action buttons, a 12-button numeric keypad, and a "speed roller".

[41] IGN named the ColecoVision their 12th-best video-game console out of their list of 25, citing "its incredible accuracy in bringing current-generation arcade hits home".