Colombia in popular culture

The depiction of Colombia in popular culture, especially the portrayal of Colombian people in film and fiction, has been asserted by Colombian organizations and government to be largely negative and has raised concerns that it reinforces, or even engenders, societal prejudice and discrimination due to association with narco-trafficking and other criminal elements, terrorism, illegal immigration, and poverty.

Aside from the Colombia is Passion campaign, association football has been a major part in creating positive views of the country.

Criticism of this type of film-making argued that these films did not treat their subject with profoundness, instead taking a superficial approach to the issues.

[3] Some examples are: Television in Colombia consists mostly of soap operas which are known in most countries of Latin America, the most famous and the one that had biggest reception by international audience was Yo Soy Betty, La Fea, which starred Ana Maria Orozco as Beatriz Aurora "Betty" Pinzon Solano and Jorge Enrique Abello as Armando Mendoza Saenz.

Yo Soy Betty, La Fea was adapted and remade in over 50 countries in many different languages including English, Japanese, and Chinese.

Child on the street, screenshot from Gamin film by Ciro Duran, 1978