The town, located close to the Guatemalan border, is a major gateway for tourists traveling to the Pre-Columbian ruins of Copán.

The Copán ruins house a UN World Heritage site and are renowned for the hieroglyphic staircase, stellae, and museum.

The conference is an opportunity for individuals and grassroots organizations to discuss ways to improve the quality of life in Honduras through addressing the social and economic needs of the country, primarily in the areas of education, healthcare, and community building.

[citation needed] The town is linked to the Honduran-Guatemalan border, approximately 20 minutes away by road to the Aduana El Florido station.

Copán Ruinas Airport is a civilian-use facility about 20 km east of the town center.