Its annual Country Radio Seminar serves as "market week" for the country music industry, where new artists and music that will be released throughout the year are showcased to radio’s decision makers.
Each spring this convention and trade show brings together nearly 1,000 delegates from country radio with 1,000 music industry professionals for three days in Nashville.
[citation needed] It is the third-largest annual country music event held in Nashville (behind the Country Music Association Awards and the CMA’s Music Festival), and the largest event for country industry professionals held in the city.
[citation needed] The city of Nashville and Davidson County declare it "Country Radio Week" in Nashville in recognition of country radio’s role in promoting Nashville tourism, and as the primary medium for the promotion of country music,[citation needed] which employs many Nashville residents.
In 1985, the seminar switched to long-form sessions due to the "sophistication of the country [music] marketplace.