Morrow enrolled as a student at Brooklyn College but transferred to New York University[6] to study in the Communications Arts Program.

Morrow worked for WABC for 13 years and 4,014 broadcasts until August 1974, when he transferred to rival radio station WNBC replacing Wolfman Jack who quit to tour with The Guess Who.

Sillerman to become the owner of the Sillerman Morrow group of radio stations, which included WALL and WKGL, now WRRV, both in Middletown, New York; WJJB, later WCZX, in Poughkeepsie, New York; WHMP in Northampton, Massachusetts; WOCB in West Yarmouth, Massachusetts; WRAN (now dark) New Jersey 1510 in Randolph, New Jersey and television station WATL Atlanta.

After Spector's resignation in 1985, Morrow became the main performer for the program and renamed it the Saturday Night Dance Party.

[11] Morrow's voice can be heard in the movies Across the Universe, Gas Pump Girls, and Dirty Dancing; he also had a minor part in the latter, playing a magician who saws Baby (Jennifer Grey) in half, and served as period music consultant.

Morrow has worked for the Variety Children's Charity (for which he served as president for ten years) to help fund children who are disadvantaged, physically challenged, sick or needy and he volunteers with Gatewave Audio Reading Service for people who are blind or visually impaired.

[citation needed] and WhyHunger (which in 1975, was founded by Morrow's close friend, the late singer-songwriter, Harry Chapin).

[13] In December 1974, the divorced Morrow married Jodie Berlin, at the time the corporate manager of executive development and internal placements for the department-store chain Alexander's.

[17] In 1994, the city designated West 52nd Street (where the headquarters of former WCBS-FM parent CBS are located) as Cousin Brucie Way.