[1] A type of a cringe comedy are pseudo-reality TV shows, sometimes with an air of a mockumentary.
[2] Typically, the protagonists are egotists who overstep the boundaries of political correctness and break social norms.
Sometimes an unlikable protagonist may not suffer any consequences, which violates people's moral expectations, and also makes the audience cringe.
If you are the sort of person who is disturbed by such deviations from the norm, you will not be capable of finding this amusing.
[4]Notable examples of television programs in the genre of cringe comedy include: