[3][4][5] O'Connor claims he doesn't remember why he started swearing,[6] but he did so prolifically until he became exasperated with the gratuitous use of the "F-word" in movies and public places.

The academy quickly received national attention[9] and O'Connor began making presentations to high schools, civic groups, associations, individuals, and employers on how to control bad language habits.

Casual swearing can be intended humor or lazy language when the speaker doesn't make the effort to use a more meaningful word.

[17] Societal effects include a lack of civility and profanity's ability to instigate violence or unnecessary verbal aggression.

[3][5][20][22] O'Connor has also been interviewed on over 800 radio stations[3] in every English speaking nation in the world, such as South Africa, England, and Australia.

[25] He's also interviewed in Fuck - A Documentary along with George Carlin, Drew Carey, Ron Jeremy, Miss Manners, Pat Boone, and other celebrities either for or against the word.