Michael Czinkota

[1] Professor Czinkota was a prolific author of 140 academic papers, numerous books (including a well-known marketing textbook with his frequent collaborator, Professor Ilkka Ronkainen), and has written for newspapers such as The Washington Times, The Korea Times, Japan Today, Ovi Magazine, The Sri Lanka Guardian, and Handelsblatt.

Born and raised in Germany, Czinkota studied in Austria, Scotland, Spain, and the United States.

In 1974, Czinkota graduated from the University of Erlangen-Nuremberg with Vordiplom Business Administration and Law as his major.

Second, it was announced by the Universidad Ricardo Palma that its new School of Global Marketing and Business is named after Czinkota.

He also received the Business Book Award from the American Library Association for "The Global Marketing Imperative".