It was released for digital download and streaming on July 18, 2024, through Sony Music Latin and Duars Entertainment, as the second single from his fifth studio album Cosa Nuestra (2024).

A dancehall and reggaeton track, it was written solely and co-produced by Alejandro, with additional production being handled by Dímelo Ninow, Kenobi, MAG, Mick Coogan, and Tyler Spry.

[2] On July 12, 2024, he performed at Today's Citi Concert Series, where he debuted a song titled "Déjame Entrar", which he stated would be the second single for his then-upcoming album.

[5][6] Produced by El Zorro (Alejandro), Dímelo Ninow, Kenobi, MAG, Mick Coogan, and Tyler Spry, the song fuses three genres, including Afrobeats, dancehall, and reggaeton.

[9] In another scene, he is seen singing and performing choreography inside an empty farm, where a sign reading as "Cosa Nuestra - Fall 2024" can be found in the background, ultimately revealing the title of his fifth studio album and teasing its possible release date.