Dandelion Records

Peel was responsible for "artistic direction" and the commercial side was handled by Clive Selwood of Elektra Records[2] and his wife Shirley.

[3] Peel wrote: The half-witted, idealistic notion behind Dandelion and our other violent, capitalist enterprise, Biscuit Music, is that any profits, if such there be, should go to the artists, not to Clive nor myself.

[4]Dandelion and the sister publishing company Biscuit were named after Peel's hamsters at the suggestion of his then flatmate Marc Bolan.

Others were by younger or non-commercial artists, including Beau, Bridget St John, Medicine Head, Clifford T. Ward, David Bedford, Lol Coxhill, Stack Waddy, Tractor, Kevin Coyne/Siren, and Denmark's Burnin' Red Ivanhoe.

As Peel himself told Record Collector in 1994, 'when you can't afford full-page ads in the music press, artists become very resentful...there's no faster way of losing friends.'