He has worked with prominent artists including, John Frusciante, Macy Gray, The Black Eyed Peas, Greg Hetson, Ryatt, and Mos Def, among others.

After graduating from Shaker Heights High School in 1983, Swann acquired his Liberal Arts degree from UCLA in Westwood, Los Angeles, California.

Swann, who is a longtime contributor to ASCAP,[1] is a writer, record producer, and developer of emerging artists under his own production company Senova Media.

His music has been on television shows including MTV's True Life program, NBC's Las Vegas, ESPN's Extreme 16 & Core Culture, and in commercials for Pepsi / Mountain Dew, Honda, So You Think You Can Dance, Motorola's Razor phone and the Apple iPhone.

He currently is the CEO of user-generated virtual concert platform Moshpit.live, is a digital consultant for various music-based media companies and labels, and is partnered with Animoca Brands subsidiary MADworld.io .