[2][4][5][6] Sire Records eventually secured a new distribution deal through Warner Music Group but it was again shelved; the release ultimately evolved into Commencement in 1998.

[2][7][8][9] New Yorker Brian Sirgutz discovered Deadsy in early 1996, and signed the band to a production deal through his imprint, WitcHouse, and to his management company, Eerie.

[18] The cover song was exclusively released by Beggars Banquet Records on the Gary Numan Various Artists tribute album Random, on June 10, 1997.

[19] With Deadsy scheduled for worldwide release on February 25, 1997, Sire Records started pushing "The Elements" to college radio stations as the lead CD single in January 1997.

[3][5][20][21] This was paired with several variations of advanced and promotional copies of the full-length album, sent to radio stations and members of the press, between December 1996 and February 1997.