[4] Cage states that the album's lyrics do not focus on social commentary, but instead deal with life and "things that people can relate to".

[4] Cage states that he did not intend to produce an album that would replicate early attempts to fuse rap and rock, or more recent, popular acts within the genre, but to incorporate elements of more diverse influences.

[2][7] Directed by Shia LaBeouf, the video features actor Dan Byrd following a woman played by Scarlett Kapella.

[2][7] The video was shot on location in downtown Los Angeles on February 21 and 22, and featured cameos from LaBeouf, Alex Pardee, El-P, Aesop Rock, Chauncey, F. Sean Martin, and Yak Ballz.

[12] Thomas Golianopoulos of Spin called it "the most seamless, compelling union of hip-hop and modern rock since the two genres first collided.