This new concept, with additional tracks, permitted the engineer to place instruments more easily in any position within the stereo field.

To launch the 'Deramic Sound' concept Deram issued a series of six easy listening orchestral pop albums in October 1967.

Among the first recordings in this series was the November 1967 album release Days of Future Passed by the Moody Blues, while Crocheted Doughnut Ring and Beverley Martyn were also signed to the label around this time.

Since Decca engineers no longer had more tracks than other major studios the 'Deramic Sound' concept quickly became outdated and was dropped.

Cat Stevens found early success there before moving to Island Records, and David Bowie's first album appeared on the label.

[4] They were part of a deal with Straight Ahead Productions, who later moved their acts to EMI and had them released on the re-introduced Regal Zonophone imprint.

In 1980, Sir Edward Lewis sold Decca to PolyGram, which put its new acquisition under the control of Roger Ames.