Amofah became known online for his enthusiastic reactions to Super Smash Bros. character trailers and Nintendo Direct presentations and for playing and reacting to various games.

During this period, Amofah uploaded pornography to the EWNetwork channel, resulting in its termination; he then posted statements on social media alluding to suicide.

He proceeded to display erratic behavior publicly, including posting cryptic messages online and streaming himself being detained by the police.

[b] After recovering his body from the East River near the Manhattan Bridge, officials confirmed Amofah's death on June 25, finding it to be a suicide by drowning.

[14] Amofah's reaction videos were noted for their characteristic exaggerated and energetic style; they typically featured moments such as him falling out of his chair in elated shock and tossing objects around his room.

[3][4] Amofah's channel garnered popularity in 2014 due to his reaction videos covering new information about the then-unreleased fighting game Super Smash Bros.

[24] Amofah's channel continued to grow in popularity as he made more videos centered around his reactions to gaming news and YouTube drama; according to him, he was earning over $300,000 a year through his internet career.

During the last months of his life, Amofah publicly demonstrated erratic behavior and signs of mental distress, which drew media attention while concerning both his fans and the YouTube community.

[34] Amofah also cited issues with YouTube's rules as one of the main factors for shutting down his channel, claiming on Twitter that he purposefully deleted the account "as a form of protesting against edgy content demonetization and PC policy".

[38][39] After the termination of his first YouTube account, Amofah created a new channel in October 2018 called "EtikaFRFX", which he explained would comprise more sincere content where "he would be more himself".

On April 29, after tweeting a vast quantity of cryptic messages, including homophobic and anti-semitic slurs which he later deleted,[42][43] he blocked close friends of his and other YouTubers.

[45][47] In the interview, Amofah made various statements primarily referencing death and his views on the world, at one point mentioning that he was the "antichrist" and that he wanted to "purge all life".

[47] The same day, Amofah posted a livestream of himself consuming raw eggs while making monkey noises, and then playing Super Smash Bros.

[13] Amofah's erratic behavior around this time was perceived by a significant portion of the online world as humorous in nature, rather than indicative of genuine mental ailment.

[4][33] In the video, Amofah walks through the streets of New York City talking about his mental health and suicidal thoughts along with the negative aspects of social media.

[2][55] On the evening of June 24, a body was observed near Pier 16 at the South Street Seaport, approximately half a mile (0.8 km) down the East River from where Amofah's belongings were recovered, and reported to the NYPD.

[1][52] By the morning of June 25, the NYPD and emergency medical services had recovered the body, confirmed it was Amofah, and stated that he was dead at the point of discovery.

[49] Doctor of internal medicine Alan Bunney echoed similar sentiments, also claiming that struggles with mental health have been "increasingly common" in content creation.

[49] Amofah's death also highlighted social media platforms' handling of posts by users who appear at risk of mental illness or who are contemplating suicide.

[3][40] Journalists and mental health researchers found several videos Amofah had posted that showed evidence of his troubled state but were construed as jokes by some of his viewers.

[5] Researchers Kaylee Kruzan and Victor Schwartz acknowledged the discrepancies in the number of studies between social media's effects among adolescents and adults and among content creators and influencers.

[5] In a Rolling Stone article on Amofah's death, psychologist April Foreman, PhD, discussed general information surrounding the awareness of mental health issues and suicide concerns among online gaming communities.

[61] Analyzing his final video, Margi Murphy of The Daily Telegraph viewed Amofah's demeanor as an example of a claim from psychiatrist Richard Graham about the shifting perceptions between the real and online world due to the prevalence of livestreaming.

[3] Hernandez opined of Amofah's situation that "it's the gnawing, uneasy realization that everything was unfolding in front of our eyes, clearly and openly, and it didn't make any difference.

[35][66] In December 2019, The New York Times Magazine published an article acknowledging Amofah's impact as a YouTuber, with writer Jamie Lauren Keiles noting that his content's appeal "had always been figuring out which parts were real", and that he "was himself until the end".

[4] The same month, Kotaku included Amofah in their list of the top gamers of the year, remarking that his death prompted many of his fans and other internet personalities to discuss the impact of social media on mental health.

[67] In an article from NBC News, esports journalist Rod Breslau avowed that Amofah "will go down as one of [the] greatest entertainers in video game history".

[70] Another Change.org petition which reached over two million signatures called for Amofah to be buried at YouTube headquarters, which he stated was his wish during an earlier livestream; however, this was considered unlikely to occur due to private land regulations.

[67][72] Kjellberg later uploaded his own version of the video titled "YouTube Rewind 2019, but it's actually good", which featured a homage to Amofah among other deceased content creators in 2019.

[80] The YouTube group "im salt", a channel that posted highlight clips from Amofah's livestreams, also organized a charity stream which raised over $3,000.