[10][11] Glenn Presnell, the then last surviving member of the 1934 Lions, recalled that after the Portsmouth Spartans relocated to Detroit, team owner George A. Richards asked him and his wife to pick the Lions' colors from combinations that included red and white, orange and black, and blue and silver.
In 1998, the team wore blue pants with their white jerseys along with grey socks but dropped that combination after the season.
[10][17] For 2008, the team dropped the black jersey in favor of a throwback uniform to commemorate the franchise's 75th anniversary.
[19] On February 1, 2017, the Lions announced a new typeface, logo, and the complete removal of the color black from the team identity.
[20][17] The Lions then unveiled the new uniforms on April 13, 2017, which included the white jersey and blue pants combo for the first time since 1998.
[21][22] The Lions also added the initials "WCF" to the left sleeve as a permanent tribute to William Clay Ford, who owned the team from 1963 until his death in 2014.
The sleeve addition replaced the black "WCF" patch on the left breast that was added after Ford's death.
The white pants, which lacked striping, were previously worn during the "scarlet and black" era in the 1948 and 1949 seasons.
The black alternate jersey, referred to as "Motor City Muscle", features Honolulu blue numbers and stripes trimmed in silver along with a "Lions" wordmark on the front.
[2][28] The black jersey was a favorite of head coach Dan Campbell, who wore the original version during his playing days.
The William Clay Ford (WCF) memorial decal has been placed on the back of the primary and alternate helmets.
Instead, they mainly wore either the all-blue or all-white uniforms, with the Lions winning all of their regular season games in either combination.
[31] In 1934, then team owner George A. Richards, who also was the owner of a major radio affiliate of the NBC Blue Network, WJR in Detroit, the forerunner to today's ABC, negotiated an agreement with NBC to carry his Thanksgiving game live across all of the network's stations.
Note: On September 29, 2019, the Lions honored their All-Time Team in celebration of the NFL's centennial during halftime against the Kansas City Chiefs.
[63] Since the AFL–NFL merger of 1970, the teams have met much less frequently due to the Browns' move to the American Football Conference (AFC).
[66] The Lions have played the Rams more than any other non-divisional team with 89 total matchups over the years dating back to 1937.
[69] Dan Miller does play-by-play, Lomas Brown does color commentary, and T. J. Lang is the sideline reporter.
[70][71] In 2015, the team announced that they were moving from WXYT-FM to WJR for the 2016 NFL season, ending a 20-year relationship with CBS Radio.
[72] The decision to part with WXYT was reportedly instigated by a demand by the team for the station to fire on-air personality Mike Valenti, who has had a history of making critical comments about the Lions during his drivetime show, as a condition of any future renewal.
[75] In 2024, the announcers were Jason Ross Jr. with play-by-play, Golden Tate with color commentary, and Dannie Rogers with sideline reports.
[83] The second home game of the 2009 season in which the Lions broke the losing streak, also against the Redskins, was blacked out locally, as well as the comeback victory over the Cleveland Browns.
[87] However, in 2015, the NFL suspended its blackout policies, meaning that all Lions games will be shown on local TV, regardless of tickets sold.
[88] Games were also often blacked out at the Lions' previous home, the 80,000-seat Pontiac Silverdome, despite winning seasons and the success and popularity of star players such as Barry Sanders.