[2] As the ex-Roc-A-Fella artist signed one-album deal with Babygrande Records in July 2012,[1][2] Diamond In the Ruff represents his first full-length project since 2010's critically acclaimed The Stimulus Package, a collaborative album with Seattleite producer Jake One.
[3][4] The album includes features from Wale, Marsha Ambrosius, Vivian Green, Suzann Christine, Nikki Jean, Miss Daja Thomas, Alonda Rich, and fellow Philadelphian artists Neef Buck and Musiq Soulchild.
[5][6] Gimel "Young Guru" Keaton, the sound engineer behind 10 of Jay-Z’s 11 albums, was slated to mix the entirety of the project.
[14] In 2010, two songs, produced by Jake One, were released under Rhymesayers Entertainment to promote the album, both of which have had videos made for them by Jimmy Giambrone.
"[30] Jason Lymangrover of Allmusic gave the album three out of five stars, saying "Switching to a smaller label is generally not a sign of good fortune in the rap world, but Freeway continues to be interesting enough with his gruff, dexterous style of storytelling to make a solid impact as an underground artist.
"[33] Pete T. of RapReviews gave the album a 7.5 out of 10, saying "There's far more good here than bad, but there's definitely a sense of familiarity to "His execution and consistency deserve nothing but the highest praise, and while I'm still awaiting the record where Freeway fulfills his massive potential, "Diamond in the Ruff" is a worthy addition to a catalog that includes a few of my very favorite records of the last decade.
"[32] King Eljay of AllHipHop gave the album an eight out of ten, saying "Freeway’s been consistent, and he’s saved some of his best music of the year for Diamond In The Ruff.
With great production from Jake One, Mike Jerz, and more, alongside the cameo appearances cited above, this is a dope play from start to finish.