[1] The electorate is located on the west side of the Maribyrnong River south of Keilor down to its confluence with the Yarra.

It extends west to parts of Derrimut and Deer Park, and includes most of the local government areas of Maribyrnong and Brimbank.

[3] Fraser was a new seat created to fill Victoria's allotment of 38 divisions, one higher than the number to which the state was previously entitled.

[3] The division was originally located in the outer north-west of metropolitan Melbourne and took in the suburbs of Sunshine, Albion, St Albans and Keilor Downs, among others.

[6][7] Then-Opposition Leader Bill Shorten had reportedly considered moving to Fraser in the 2019 election but chose to remain in his current seat of Maribyrnong.