[4] In 1969, Ienner began his career in the music industry by taking a job in the mailroom of Capitol Records while still in high school.

U.S.A., which worked with such artists as Three Dog Night, Grand Funk Railroad, Blood, Sweat & Tears, and Eric Carmen.

[7] Other notable promotional activity included a commentary in Billboard magazine Ienner authored in 1988 which initiated the "When You Play It, Say It" campaign.

The campaign urged radio stations to identify the artist's name before or after a song was played, a growing problem for all record companies.

[13] In December 1990, Ienner announced a $10,000 contribution from Columbia to the Mount Zion-Robert Johnson Memorial Fund with an additional $7,000 given one month later.

A portion of the money was used to erect a memorial to blues musician Robert Johnson in the Mount Zion church's cemetery in Morgan City, Mississippi.

[14] Between 1989 and 2001 Ienner “transformed Sony’s Columbia division from a washed-up pop monolith into a muscular hit-making machine,” according to the Los Angeles Times.

[18] In his new capacity, Ienner oversaw the revitalization of the company's Nashville labels by signing new artists Gretchen Wilson and Miranda Lambert.