Dona da Minha Vida

Besides the themes proposed by the letter itself, the video also expresses the struggle of other aspects, such as transphobia, gophobia and violence against women, combating discrimination by uniting people of different ethnicities and sexual orientations, and presenting a kiss between a transsexual girl and a cisgender boy.

On February 5 is released "Bailando", track that followed the Latin pop previously used in "Brilha La Luna", combined with a fun and unpretentious composition, but also presented a new visual identity of the most sensual group.

[5] In March 2018, surprised by the repercussion and acceptance of the public with "Bailando", the group decided to go into the studio to record a new material, but this time it would bring a maturation and a greater seriousness, since the previous track had been only commemorative, without great pretensions.

[11] On August 21, the proposal was finally completed and the title "Dona da Minha Vida" was revealed along with the first photo of the music video, with the release date being announced at 0h of the passage from the 30th to the 31st of that month.

[14] To express that a new phase was beginning, the group blocked all the photos in its official Instagram, leaving only the one of the announcement, using the strategy of "blackout" used by artists previously to illustrate the ritual of passage.

[16] On the 30th, despite all planned strategy, "Dona da Minha Vida" ends up illegally leaking on the internet twelve hours before its official launch on digital platforms.

[19] "Dona da Minha Vida" stands out from the group's previous songs for being focused on trap and R&B with a more urban and serious production, escaping from the traditional pop and dance-pop used by them until then.

[23] The second theme noted is the abusive relationship, when Li Martins sings about his partner's self-esteem ("I'm going to live all the dreams you've taken from me / All you said I'm not") and Lu Andrade interprets the hope of leaving of the situation ("I deserve to have what you took from me / I'll find the way out / Because I'm the owner of my life").

The magazine Caras stated that the song reflected a more mature position of the group when taking the front of the feminist movement and that it helped to endorse the struggles of those who suffer discrimination and violence.

"[29] Marvin Medeiros, from Mais Pop column, stated that the song is full of "representativeness, egalitarianism and much empowerment" and that this was all that people needed, saying that the lyrics also "slap the face of the era that the group had an entrepreneur who made more money than the artists themselves. "

[20] The recording of the music video occurred on July 8 in the neighborhood of Bela Vista, São Paulo, taking advantage of the fact that it is the first hours of a Sunday morning to achieve an almost desert view of the city.

[33][34] The video was sponsored by the urban transport application Cabify, chosen strategically by the members for having an option where only female drivers look for users also women, guaranteeing the security and avoiding any possibility of harassment in vulnerable situations.

[16] Already on the 27th, a video with alarming data on violence in Brazil was released, showing that 23 million women were harassed in 2017 and every 48 hours a transsexual was killed, questioning at the end "How long?".

Only Li's costumes were not original, being a repagination of the one used by her in the Chá Rouge tour, chosen personally by her after testing several other clothes and not arriving at the message that she wanted to pass: of maternity.

The transsexual model Kiara Felipe appears painting her fingernails for fear of leaving home due to the homophobia situation in Brazil and later is seen kissing a cisgender actor, showing the diversity of relationships.

[44] On September 5, the group began the release of "Dona da Minha Vida" at SBT's The Noite com Danilo Gentili, where they told about the creation process and they played the video exclusively for the first time on television.

The group on the two costumes used in the video.