Earle and Emerson soon began signing and releasing additional artists, such as 6 String Drag, The V-Roys, Bap Kennedy, and Cheri Knight.
According to Billboard the label developed a reputation for "releasing fine albums by artists who excel at songcraft and whose music is happily uncategorizable — hovering around rock, country and pop but never landing in any one camp.
"[1] Late in 1999, following the success of Steve Earle's collaboration with the Del McCoury Band, The Mountain, a co-venture was announced between E-Squared and Artemis Records.
[1] E-Squared may have ceased operations a short time after the death of Jack Emerson on November 22, 2003.
[2][3] The label's Web site appears to have gone off-line in 2003,[4] and Earle's 2004 album The Revolution Starts Now appears to be his last release on E-Squared (his 2007 album, Washington Square Serenade has been released on New West Records).