[1] It was established to be an artist-friendly label and therefore, its primary focus is to provide opportunities for artists who prefer to have more individual control over their art, as well as development projects hand-picked by Godwin.
EFM Records was founded in 2008 by Dito Godwin and a group of corporate investors with the primary goal of being an artist-friendly label focused on modern technology and distribution while still supporting more traditional methods such as radio and retail.
In late 2008, EFM Records signed former Interscope recording artist and lead singer/guitarist of Pseudopod (band) Kevin Carlberg, and in early 2009, they brought on three more artists, including Kathryn Gallagher (daughter of actor Peter Gallagher), Mike Stone (guitarist of heavy metal band Queensrÿche), and Carlton Pride (son of Country Music Hall of Fame's Charlie Pride).
However, in early 2010, EFM parted ways with EMI and Mi5 and signed a deal with Bungalo and Universal Music Group.
[4] President and CEO of EFM Records, Dito Godwin stated, "I've been working with Jani Lane over the last few months putting songs together in an effort to supply some of my clients with his incredible songs as well as putting a record together for him to possibly release on my label.