eHealthInsurance

eHealth, Inc., doing business as eHealthInsurance, is a publicly traded online marketplace for health insurance, organized in Delaware and based in Santa Clara, California.

[4][5] In 2013, eHealth, along with other "web brokers", signed deals with Healthcare.gov to enroll subsidy-eligible consumers in the newly approved health plans offered through the Patient Protection and Affordable Care Act.

[11] In 2018, eHealth acquired GoMedigap, a consumer acquisition and engagement electronic platform tailored to Medigap insurance.

[13] In March 2020, eHealth announced its follow-on public offering of 1,800,000 shares, priced at $115/share, of its common stock, designed to raise an additional $207M.

[16] In 2013, eHealth's former CEO, Gary Lauer encouraged governors that are planning to create their own online healthcare marketplaces to adopt a cost-free enrollment strategy.