The electorate included the population centres of Kawerau, Opotiki, Rotorua and Whakatane.
Originally the electorate extended down the East Coast and included the Wairarapa, but in 1954 the boundaries of the Southern Maori electorate were extended to include much of the East Coast of the North Island up to Napier and Wairoa in Hawke's Bay.
In the 1949 election, the incumbent, Tiaki Omana of the Labour Party, was unsuccessfully challenged by National's Turi Carroll.
With MMP Eastern Maori was replaced by the Te Tai Rawhiti electorate in 1996.
The Eastern Maori electorate was represented by ten Members of Parliament:[2] Key Independent Liberal United National Labour Note that the affiliation of many early candidates is not known.