Its head office and studios were located in central Auckland, alongside New Zealand Media and Entertainment's seven other radio networks.

Melanie Homer and later Tracey Donaldson also presented a nationwide breakfast show based out of Auckland.

Mix played a wide variety of music from superstar acts such as Madonna, Prince, Bruce Springsteen, Bryan Adams, Bon Jovi, Crowded House, Queen, Talking Heads, Tom Petty and more.

It originally broadcast on 1590AM in the Auckland region, but moved to 1330AM in 1978, and then to 1332AM on 23 November 1978 with the switch to 9 kHz spacing.

[4] It won best station promotion at the 1992 New Zealand Radio Awards, for a "jumbo challenge" campaign that featured Mike Farmer, Bill Mudgeway, Warwick Rees, Kate Rigg and Alice Worsley.

[8] In 1995, breakfast hosts Geoff Rooke and Andrea McLay were finalists for Air Personality of the Year.

In 1996 Easy Listening i was sold to The Radio Network, and Hamilton's station went back to local programming.

[10] The network won Best Music Feature and a special commendation at the 2004 New Zealand Radio Awards, for a tribute documentary to Bee Gees musician Maurice Gibb broadcast the morning after his death.

[19] Viva's target listener a 30 to 54 year old professional who was confident, self-aware and a regular cafe visitor.

The station was launched with a party at SkyCity Auckland featuring performer Greg Johnson and guests Keisha Castle-Hughes, Ali Mau, April Bruce and Danny Morrison.

Consumer research had shown the brand was confused with a paper towel product and a New Zealand Herald supplement with the same name, and rival station The Breeze had outrated Viva in its first year in the Auckland market.

The breakfast featured combinations of Alf Rose, Raylene Ramsay, Tim Roxborogh and Alison Leonard until a reduction in on-air staff in 2010.

[27] Alison Leonard, Rebecca Swaney and Mel Homer served as daytime hosts over the five-year period.

The network said the ad was supposed to be humorous, but the authority ruled it was inappropriate for families listening to Easy Mix during the day.

[32] The FM frequencies were taken over by Radio Sport,[33] and some of the playlist was carried over to Classic Hits and Coast.

[35] The New Zealand Herald reported former host Simon Dallow was sad to see it go off-air, and was putting it down to the "changing place of the modern broadcasting environment".

[5] In June 2014 the Mix was relaunched on the Auckland 98.2 FM frequency with a new format, playlist, programme line-up and branding.

The station featured a local breakfast show and networked programmes from Auckland at other times of the day, but closed in 1998.

The station was broadcast from a transmitter on the Sky Tower (Auckland) since 1997 and the frequency was briefly used by Radio Sport between 2012 and 2014.

It broadcast on 90.3 FM from central Napier, with an adult contemporary format that had been missing from the market at the time.

Its staff and announcers included Graeme Parsonage, Andrew Jefferies, James Milner, Virgil Troy and Julie-Ann Barnes.

Hawke's Bay Media Group changed its name to Independent Radio, and in 1999 it was renamed again to 90.3 Cool FM.

[45] In 2000 the company was purchased The Radio Network, the station reverted to Easy Listening i90.3FM, and dropped all locally programmes.