He hosts Channel Nine's Millionaire Hot Seat (until the end of 2023), Wednesday night episodes of Footy Classified, and Network 10's coverage of the Melbourne Cup Carnival (since 2022).

and Bridie Brennan, who had emigrated in 1958 from Scotland and Ireland respectively[3] his father worked in the coal mines before serving in World War II, before the family settled and in the Melbourne suburb of Broadmeadows.

McGuire's role at Nine was further expanded in 1999 when he became the host of the Australian version of Who Wants to Be a Millionaire?, a franchise of the globally exported television quiz show.

[8] He also hosted a fundraising telethon from Brisbane on 9 January 2011 for victims of the 2010–2011 Queensland floods alongside Leila McKinnon and Karl Stefanovic at Suncorp Piazza.

[11] in 2012, McGuire joined Fox Footy in an AFL commentary and program panellist role, while still remaining at the Nine Network to host Millionaire Hot Seat and the station's Olympic coverage.

[12] In July 2017, amid poor ratings, McGuire returned to The Footy Show, replacing Craig Hutchison, alongside long-time co-host Sam Newman and Rebecca Maddern.

[19] The troubles worsened when an affidavit written by a Channel 9 executive affected by the purges was leaked to the press and Nine failed in its attempts to suppress it.

The document's author, Mark Llewellyn (previous head of news and current affairs who has since found work at Channel 7), claimed that McGuire and his staff had told him that he would be forced to "eat a shit sandwich" (accept a dramatic pay-cut).

He also recalled conversations with McGuire where the CEO had spoken of wanting to "bone" (reported to mean "fire") Jessica Rowe, co-host of the network's Today show.

[21] This episode was considered by many in the media as a failure by the 'P-plated CEO' (a term coined by Sydney tabloids) to manage the network in a professional and ethical manner.

[23] In the on-field areas of McGuire's tenure as president of the club, Collingwood played in back-to-back grand-finals (2002–03) within three years of his appointment.

[24][25][26] The first match resulted in a draw, prompting McGuire to say before the replay that "he had seen more drawn Collingwood Grand Finals (1977 and 2010) than he had seen premierships".

[31][32] However, McGuire stood down earlier than expected in February 2021 due to ongoing pressure after the release of the Do Better report raised allegations of a racist culture at the Collingwood Football Club.

[38] In 2005, McGuire was appointed a Member of the Order of Australia (AM) (2005) "for service to the community, particularly through support for healthcare and welfare organisations, and to broadcasting".

[42][43] In 2003, the ABC comedy television program CNNNN featured a satirical skit about his permeation of Australian media called the "Eddie McGuire Virus".

[45] Additionally, due to the contract between Fox Footy and the Seven Network which requires interstate teams to be televised on free-to-air in their respective markets (for example, matches involving the Brisbane Lions must be televised live into Queensland), McGuire can sometimes be heard on Seven calling these matches, though via the Fox Footy feed and never on free-to-air in Melbourne.

That same week, on 29 May 2013, McGuire himself made an on-air joke that Adam Goodes should promote the then-soon-to-premiere musical King Kong.

In June 2015, McGuire was labelled a "continual boofhead" in a motion passed by the Upper house of the Parliament of New South Wales for comments he made about an Indigenous dance performed by Goodes, who was praised as a "role model to all".

[56] In June 2016, McGuire, Sam Newman, North Melbourne president James Brayshaw and former St Kilda player Danny Frawley made jokes about drowning Fairfax journalist Caroline Wilson during the Big Freeze at the 'G event, with McGuire and Newman saying: "We'll put in 10 grand straight away, and if she stays under (the water), 50, even if we have to hold her head under."

[57] On 29 March 2019, McGuire came under more controversy when he mocked double amputee Cynthia Banham for a pre-game coin toss prior to a match between the Sydney Swans and Adelaide.

McGuire courted widespread controversy after introducing his speech by saying: "This is an historic and proud day for the Collingwood Football Club.

"[62] The opening remark, as well as the general tone of the entire press conference, was widely criticised as spin in order to present Collingwood as being progressive while simultaneously deflecting from the systemic racism for which, as president, McGuire has ultimate responsibility.

McGuire was further criticised for not standing down immediately as president, instead insisting that he intended to stay until the end of 2021, saying that he wanted to ensure the changes were implemented correctly; however, this move was challenged even from within Collingwood's own supporter base.

[63] Former Magpie player Héritier Lumumba, himself a victim of racial abuse when he played at Collingwood, said the press conference was "bizarre" and "painful to watch".

[citation needed] In addition to Lumumba's vocal appeal for McGuire to be stood down, calls for his immediate resignation or dismissal were also made by people such as Adam Bandt, the leader of the Australian Greens and federal MP for Melbourne; a Collingwood-born Victorian Greens senator and the first Victorian Aboriginal senator, Lidia Thorpe; the Herald Sun's lead football writer, Mark Robinson; indigenous former Collingwood player Tony Armstrong; former St Kilda player and anti-racism advocate Nicky Winmar; and Toby Hemingway, a member of the Collingwood fan club who led a supporter call for McGuire's resignation.

"[66] After being accused of spinning the press conference into a positive situation for the club, McGuire later remarked that he was sorry "that my error has acted as a distraction from the importance of the findings on racism".

[67] On 9 February 2021, after eight days of heavy media scrutiny following the press conference, McGuire resigned as president of Collingwood Football Club, with immediate effect.