[2] In October 2005, the DfES published the White Paper Higher Standards, Better Schools for All — More Choice for Parents and Pupils.

The blurb distributed with it established a number of key areas that the White Paper was intended to address: One of the most controversial elements in the White Paper was the proposal to establish a new breed of school called a Trust school.

The White Paper introduced a new term to the educational taxonomy when it explained how schools would "acquire a Trust".

The Trusts were intended to be non-profit making and to have charitable status, although they could be formed by commercial enterprises.

In fact one of the early DfES-hosted seminars on the establishment of Trusts included representatives from Microsoft and KPMG.