Its list currently runs to around 160 titles and is highly regarded by critics and book reviewers.

It is run today by former travel guidebook authors Barnaby Rogerson and his wife Rose Baring.

[7] Although its list has diversified into biography and fiction, the majority of the titles remain tales of travel.

Rogerson explained that Eland's mission is "to celebrate the diversity of the world, offering up 'anthropology-lite' under the blanket cover of preserving the best travel writing as well as to preserve the stories about past societies that have been destroyed by the modern world – precious little building blocks of other ways in which to live, from which a better world may one day be constructed by our heirs.

"[8] "Eland offers an armchair way of getting to know our fellow earthlings", added co-publisher Rose Baring.