[5] Connections he made from evening socialising,[6] particularly with the daughter of gallerist Gilbert Brownstone, led him to manage the Parisian gallery belonging to Charles Cartwright, notably exhibiting works by Marina Abramovic and George Condo.
[8] He opened his first “gallery” in 1990 in his apartment and made a name for himself notably by exhibiting Damien Hirst as early as 1991, followed by Maurizio Cattelan in 1994, and Takashi Murakami[3] in 1995, who were little known at the time.
At the time, he produced his artists’ artworks himself, while managing their portfolios, something that was rare for the period[8] which was the start of one of the art market’s worst crises of the twentieth century.
[10] In 2005, the Perrotin Gallery moved to 76 rue de Turenne, into a private mansion from the eighteenth century,[11] then extended into 10 impasse Saint-Claude in 2007.
[17] He then opened several galleries in his name in Hong Kong (2012),[18] New York (2013), Seoul (2016), Tokyo (2017),[19] Shanghai (2018),[20] and Los Angeles (2024),[15] whose locations were notably chosen based on their architecture.
[24] Very early on, he developed his activity on social networks in order to attract audiences who were unused to frequenting art galleries, in the aim of increasing artwork sales.
[25] He has amicable relations with the artists he exhibits and is well known for organising festive events and soirées,[3] and sharing part of the proceeds on the commission of artwork sales with his employees.