He is best known for serving as Executive Producer and later Senior Vice President of World Championship Wrestling (WCW) and subsequently, the on-screen General Manager of WWE's Raw brand.

With an amateur background in martial arts, Bischoff also sporadically performed as an in-ring competitor, becoming a one-time WCW Hardcore Champion,[3] and headlining the 1998 Road Wild pay-per-view event, teaming with "Hollywood" Hulk Hogan against Diamond Dallas Page and Jay Leno.

He acted in a training video for bank employees regarding fair lending practices, owned a successful landscape construction company, worked as a veterinary assistant, competed as a professional kickboxer, and ran a butcher shop, where he sold meat via van delivery.

[8] Because of Nelson's sudden unavailability, Verne Gagne and his son, Greg opted to recruit Bischoff (who initially had no desire to be in front of the camera) to fill-in on the interviews.

Bischoff believed they thought he would be a good replacement due to his immediate availability in the television studio, and the fact that he was already wearing a suit and tie.

During the gradual demise of the AWA, the company was unable to meet payroll, and Bischoff auditioned for an announcer's position with the World Wrestling Federation (WWF) in 1990 but was not hired.

In his autobiography Controversy Creates Cash, Bischoff mentions working in his office during his time in the AWA when he had heard a legitimate fight outside of his door.

Hulk Hogan, who was filming a show called Thunder in Paradise at Disney-MGM Studios, was approached by Bischoff and Ric Flair and signed to a contract with WCW.

This created what became known amongst fans as the Monday Night War, as both WCW and WWF fought for viewers and in the process kick-started a new level of mainstream popularity for pro wrestling.

Led by the nWo storyline, WCW overtook the WWF as the number one wrestling promotion in America with Nitro defeating Raw in the ratings by a wide margin for 83 consecutive weeks.

Throughout 1999, Bischoff reverted to focusing on aging WCW stars such as Hogan, Diamond Dallas Page, Randy Savage, Sting, Rowdy Roddy Piper, Nash, Ric Flair, and Sid Vicious.

In an effort to improve ratings, WCW also began to focus heavily on several celebrities such as Master P., Chad Brock, Megadeth, Dennis Rodman, and Kiss.

However, the new head of Turner Broadcasting, Jamie Kellner then canceled all WCW programming due to losing money for several years from its television networks.

He resurrected his characteristic brand of smarminess with the general manager position, again playing the arrogant heel character he had employed as the nWo boss in WCW.

During his debut on Raw, he told the audience about how he was president of WCW, creator of the nWo and how he forced Vince McMahon to change the ways he does business.

Bischoff's wrestling innovations in WWE included the "Raw Roulette" and the Elimination Chamber, as well as feuds with Stone Cold Steve Austin, Shane McMahon, John Cena, SmackDown!

On the December 5 episode of Raw, Bischoff was (kayfabe) "fired" as general manager, when Cena body slammed him and Vince McMahon tossed him into a garbage truck – following a "trial" where his history of unscrupulous actions were listed – and had him driven out of the arena.

During the interview, Bischoff discussed various topics, such as his true feelings towards Lex Luger, his thoughts on ECW promoter Paul Heyman, his decision of giving Kevin Nash booking power, and his overall reaction to the Monday Night War.

He also got revenge on Maria for her statement made in his trial the year before by making her face Umaga, forced John Cena to "take the night off," and banned DX from the building.

At the end of the show, DX interfered in the main event when Bischoff tried to help Edge and Randy Orton win the World Tag Team Championship, and forced him to be humiliated by "Big Dick Johnson" as revenge for costing them their match the night before.

On March 5, 2007, Bischoff made a brief appearance on Raw in Phoenix, Arizona to give Vince McMahon his thoughts on the WrestleMania 23 match against Donald Trump.

[35] At Bound for Glory, Bischoff turned heel with Hogan, as the two of them helped Jeff Hardy win the vacant TNA World Heavyweight Championship.

[48] On October 16 at Bound for Glory, after losing control of TNA back to Carter, Hogan turned on the rest of Immortal by saving Sting from a beatdown at the hands of its members.

[62] In June 2020, Bischoff further reflected on his departure by saying "it was on me" and backs his profession by blaming his failure to adapt to the new job for why his tenure was so short and described the problem as being more of a "chemistry issue" than anything else.

[67] Bischoff appeared live in person on the December 4 episode of NXT, praising the brand and its potential and again talking with Trick Williams and Ridge Holland.

[69] However, on the October 28 episode, Bischoff would later return to Dynamite to ask Jericho and MJF questions during a "town hall meeting", provoking the two wrestlers and setting up a match at Full Gear.

[79][80] In early 2014, his online-gaming company announced a deal with actor Dan Aykroyd to launch a Blues Brothers online casino game in Europe.

Also debuting in October of that year were a batch of new celebrity-themed games, this time starring the likes of Dennis Rodman, James Dean and Chuck Norris.

[87] Mike Johnson of Pro Wrestling Insider wrote: "His place in history is this and it will always be this - he's the only person to come along and kick Vince McMahon hard enough that he forced WWF's product to evolve and get better.

"[95] WWE describes Bischoff as a "pioneer behind the scenes in sports-entertainment, as well as an incredibly entertaining performer in front of the camera", further stating that he achieved "success everywhere he went in the business".