Establecimiento Las Marías is a renowned company specializing in the production and packaging of infusions, particularly tea and yerba mate.
For over 100 years, Las Marías has been a trusted source for products such as Taragüi, Unión, La Merced, and Mañanita.
Raw material is also sourced from vetted growers who are constantly monitored by company technicians both at the farm and at the buying stations.
Product development has continued with the market segmentation created by ‘Union’ the first light flavored mate in 1982, with Taragüi Mate Listo [1] in 1992, which is mate-to-go in a disposable container, needing only water, with a low caffeine product called "Relax", which has a percentage of Ilex Dumosa, a variety with no caffeine which was made commercially viable by Las Marías agricultural engineers, and “Bio” (Unión Bio) the first yerba mate with natural prebiotics.
There, traditional mate is a seen as quick and easy adventurous experience, perhaps similar to smoking a hookah, which also has an inherent social component.