Eurodance
This, combined with cutting-edge synthesizers, strong bass rhythm and melodic hooks, establishes the core foundation of Eurodance music.
The following year saw acid house making a significant impact on popular consciousness in Germany and central Europe as it had in England.
[14] In the same year, German producers Michael Münzing and Luca Anzilotti (under the pseudonyms Benito Benites and John "Virgo" Garrett III) formed the Snap!
songs combined imported hip hop and soul vocals adding rhythm by using computer technology and mixing electronic sounds, bass and drums, mainly house music.
's first single, "The Power", released in 1990, reached number one in the Netherlands,[16][17] Spain, Switzerland[18] and the United Kingdom,[19] and it helped to raise awareness of the genre within Europe.
[43][44][45][46][47] In the same period, the genre's popularity also expanded further to East Asia, in nations such as Japan, South Korea and Taiwan; towards the end of the golden era also in Russia.
[49] After a string of successful Eurodance hits, the producer Nosie Katzmann called angrily the record label because one of the songs dropped at number 26 in the German charts.
[64][65][66] Basshunter, Scooter and Cascada saw significant success during the 2000s,[67][68][69] however, by the early 2010s, popularity waned, and by about 2012, Eurodance music disappeared almost completely from the majority of European radio airplay.
[70] While some use a much broader definition of what is considered "Eurodance",[1] over time, the term particularly came to refer to an NRG-based genre from the 1990s which included a solo vocalist or a rapper/vocalist duet.
[71] Most Eurodance is characterized by synthesizer riffs, one or more vocals with simple chorus, one or more rap parts, sampling and a drum machine clap beat.
[72] Eurodance often carries a positive, upbeat attitude; the lyrics usually involve issues of love and peace, dancing and partying, or expressing and overcoming difficult emotions.
Electronicbeats describes the cliché Eurodance music video as having "strobe-lit rave scenes, pixelated ‘90s computer graphics and, of course, an urban montage: cue the subway stations, streetlights and business commuters".
[80] Bright, sometimes over-saturated colour schemes were used, with contemporary party clothing or outfits referring to space-age, with videos that were fully or in part using computer-generated imagery elements and effects.
As the music is largely electronically generated, shots of artists in studios or playing at concerts, frequent in videos of other genres, were infrequent.
From the early to mid-1990s, Eurodance was popular in Europe; the style received extensive airplay on radio stations and television shows, resulting in many singles appearing in the charts.
[51] By 1997 and towards the end of the millennium house and trance music increased popularity over Eurodance in Europe's commercial, chart-oriented dance records.
[86][87] After Cappella's Gianfranco Bortolotti set up Media Records in Brescia, northern Italy[88][89][90] to release his 'commercial European dance music' (a set-up which included fifteen studios featuring various production teams working almost non-stop on a huge number of records) he decided to take the label into other markets and set up a UK office in the UK.
Eurodance featured prominently on Electric Circus, a dance-party TV show broadcast nationally in English and French versions.
[97] Beginning in mid-1992, Eurodance began to dominate the RPM dance chart in Canada, with acts such as 2 Unlimited, Snap!, Captain Hollywood Project, Culture Beat, Haddaway, Whigfield, each reaching number-one.
[98] Another notable example is the Life in the Streets album, a combined Eurodance music project from American rapper Marky Mark and Caribbean reggae vocalist Prince Ital Joe, which was not released in the United States, but was a huge success in several European countries including singles like "Happy People" and "United" that topped the German charts.
Despite lack of widespread radio play, many Hi-NRG and Eurodance songs are popular at professional sporting events in the United States, especially ice hockey and basketball.
DJs & groups such as Manian, Rob Mayth, Rocco & Bass-T, DJ Gollum, Scooter, ItaloBrothers, Klubbingman, Discotronic, Ma.Bra., and Megastylez etc.
